Conspiracy Theories and Misinformation About COVID-19 in Nigeria: Implications for Vaccine Demand Generation Communications

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Exploring conspiracy theories or misinformation that Nigerians heard about the COVID-19 virus, pandemic response, or vaccine.

HOW YOU CAN USE THIS MATERIAL:

Decision makers and frontline workers in the immunisation programme can use these study insights to improve demand generation communication for COVID-19 vaccines by targeting unsubstantiated claims.

OVERVIEW:

Conspiracy theories and misinformation about COVID-19 are rampant and have been shown to drive vaccine hesitancy and refusal. This study systematically elicits the misinformation and conspiracy theories circulating about COVID-19 among the Nigerian public to understand relevant themes and potential message framing for communication efforts to improve vaccine uptake.

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