Acceptance and Demand for COVID-19 Vaccines: Communications Plan Template

LOOK AT THIS IF YOU'RE INTERESTED IN:

Seeing an outline of the various communications activities that should be considered when countries are preparing to introduce COVID-19 vaccines.

HOW YOU CAN USE THIS MATERIAL:

Use the template to develop your own tailored communications plan for the introduction of the COVID-19 vaccine, with an outline of specific communications activities that will be conducted, target audiences for each activity, budget, timeline, and responsible parties.

OVERVIEW:

This communication plan template is intended to offer an outline of the communications activities that should be considered when countries are preparing to introduce COVID-19 vaccines. The template should be completed along with a narrative communications plan to provide guidance, which will include the strategic objectives, target audiences, and other information. Countries should adapt it to the local context and add activities as needed to suit the country context.

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