During this live engagement, you will hear from global health and communications experts who will share their experience using social media listening to drive programming decisions for improved vaccine uptake, specifically focused on minority and vulnerable populations. Learn about how the Minority Rights Group’s Diversity: Impact on Vaccine Equality (DIVE) project is using data from social listening to improve efforts to drive vaccine confidence and access in Sri Lanka, and how 19 to Zero is using natural language processing to develop effective messaging for vulnerable populations in Canada. Experts will also share tools and resources designed to help you implement and use social listening data in your own work to promote vaccine acceptance.